Norman Pattiz Announces Results of Brand Lift Studies

Norman Pattiz, Chairman of Podcast One, conducted important studies regarding brands and how they have been recently impacted by podcasts. Research has shown that podcasts have caused consumers to take more notice than they did previously of five major national brands, but there was also a stronger propensity to buy as well.

This study, a first-of-its-kind, with five different national brands, in five different categories and product lines. This study was conducted to prove that participating in podcasts can have a dramatic impact on how consumers view a brand.

The study was focused on specific key findings, including various statistics including how consumers reacted to these brands prior to a podcast and after a podcast.

One of the most dramatic increases recorded, was the mention of a specific grocery brand after listening to a podcast, whereas prior to the podcast only 7% of consumers would mention a specific brand. The main takeaway for Pattiz is that podcasts can have a more impact than even a television commercial.

The results in various markets were astounding, including consumers asking for financial services after listening to podcast. Those who sought out financial services was up by 47% in the financial markets, and additionally 37% the interest was up for aftermarket parts in the automotive industry, and nearly 25% for lawn care services. Learn more about Norman Pattiz:

The second point of interest for the study was the increase in interest that consumers showed after listening to a podcast. Edison Research, the company chosen by Podcast One to conduct the study, continued to carry out further studies regarding the impact these podcasts would have in 2016.

The study covered five national brands in an attempt to not only prove just how effective they are but that the product lineup isn’t significant. Each brand was given an opportunity to run their podcasts from 4-6 weeks to keep the time-frame the same, as well as to measure the outcome in terms of percentages.

The outcome continued to remain the same; each audience was in fact receptive to the branding message, with an increase in percentages across the board. According to Biz Journals, the ability to integrate advertising and measurement tools is vital to the success of any brand according to Norman Pattiz.

Podcast One is the leading podcast network in the country, and was founded by Norman Pattiz after he led Westwood One, the radio station to massive success.

Hussain Sajwani Uses DAMAC for Good

It is not often that a major company like DAMAC is able to help people who cannot even afford new clothes but it is something that Hussain Sajwani knows is an important part of being successful. He wants to make sure that he is doing everything that he can to help people out and to get all of the options that they need with their buildings.

Hussain Sajwani also knows that doing his part as a charitable person will make his own life better while he is working to improve the lives of others. Thanks to the opportunities that the Hussain Sajwani family has created for needy children, they are able to have clothing, food and shelter that they may not have had in the past. It is something that has made an actual difference in the lives of children around Dubai and they are hoping to do the same with children around the world.

The DAMAC owner, Hussain Sajwani, has done what he can to make his business successful. He came up with ideas to make new and modern buildings and he also did what he could to make the company a much better opportunity for different people. Read more: DAMAC Chairman Relishes His Roots | The National

Thanks to everything that he did with the company, it is now one of the most successful in all of Dubai and has been able to help people get all of the options that they need with their own buildings and developmental opportunities. It is a great company and one that is going to be good for a long time.

There are many new things that the DAMAC company has been able to do. It is something that has been a great chance for people to get what they are doing. They have also done what they can to try new things. Hussain Sajwani wants to provide the best buildings. Learn more about Hussain Sajwani: and

While he does like to focus on his company and the building opportunities that he has, he enjoys doing things to help needy children. That is something that his heart is truly in because he knows that it is something that can change lives.

Troy McQuagge’s Contribution to the Success of USHEALTH Group Earns Him Gold in the One Planet Awards

Troy McQuagge is officially the CEO of the year 2016. The USHEALTH Group, Inc. boss walked away with the gold award during the One Planet Awards that were issued in January this year. The One Planet Awards are among the most coveted and far-reaching awards in the world, bearing in mind that it awards performers in all industries across the board. The awards are held annually and honor professionals from start-ups & large enterprises, regardless of whether they are profit-making or not, or whether they are privately-owned or publicly-owned and more information click here.

In recognizing exemplary performance, One Planet Awards categorizes professionals into two- the team’s category and the executive’s category. Other two classes honor products and services. Under services, the awards recognize marketing, PR, Communication, among others and what Troy knows.

A Deserved Award

Mr. Troy McQuagge deservedly won the award bearing in mind that he has contributed significantly to the growth of USHEALTH Group over the recent past. Before taking up his current role, he had transformed the organization’s subsidiary company, USHEALTH Advisors into a leader in the healthcare industry. It was due to this role that he got the promotion to the CEO post in 2014. Two years at the helm, Troy has again demonstrated his leadership and managerial prowess by leading the company’s resurgence. Thanks to him, USHEALTH Group currently competes at the highest levels in healthcare-related insurance provision. Consequently, he has overseen the increase in profit margins.

Sharing the Honor

Mr. Troy McQuagge demonstrated his team leadership skills when receiving the award. He thanked the awards organizers for honoring him with the award and recognizing the contribution USHEALTH makes in the industry. He, however, was wise not to bask in the glory and forget his colleagues. He shared the honor with everyone at USHEALTH Group saying that they share the same commitment to making healthcare affordable to all.

Troy McQuagge

Troy McQuagge is an experienced sales professional with over three decades of service as a sales executive. A native of Panama City in Florida, he pursued his university education at the University of Central Florida and Troy’s lacrosse camp.

Troy has spent most of his professional life working in Texas. He worked for Allstate Insurance for 12 years and UICI/Health Market for 15 years before joining USHEALTH Advisors in 2010.

Billionaire Dick DeVos Comes Clean about Why They’ve Given Out $139M to Charity

Recently the DeVoses got voted in as one of the top 30 most charitable families in the U.S.A by Forbes Magazine. Over the years the media has both supported and vilified Betsy and the husband, Dick DeVos in near-equal measure. The criticism arose from the fact that these people have spent a massive fortune supporting Republican officials and charity work for the past thirty years. That amount sums up to $139M from Dick and Betsy alone, according to reliable sources at The larger family has given away a jaw-dropping, 1.33 billion dollars.


Amounts Donated in 2015


Richard DeVos is the heir to the billion-dollar tech empire built by his late father while the missus is the daughter to billionaire industrialists from the Grand Rapids area of Michigan. Dick and the wife have two passions and these are helping out poor kids in private schools and supporting their political party, the Republican Party. Education ranks higher on their agenda and no wonder the powerful Washington couple coughed up a massive $3M to sponsoring private school causes like advocating for more tax breaks for the children and sponsoring needy but bright students to get higher and quality schooling.


Sorry State of the American Education System


If there’s one thing that the DeVoses have gotten disenfranchised with is the state of the American Education System. It pained the couple to see how their children could afford to get to attend the best private schools in the world and later go on to become successful business people and other leaders in the society while the children of poor families got robbed of that chance and opportunity to live to realize their full potential. And, that’s where their campaign started and they haven’t looked back ever since.


Tax Breaks and Lunch Vouchers


Reviving the American dream won’t be akin to a pleasant walk in the park for the current Secretary of Education and her husband. As is to be expected, Betsy’s stance, especially on lunch voucher programs for students from poor backgrounds in private schools, hasn’t augured well her rivals in the Democratic Party. The latter are up in arms vehemently protesting her decisions to funnel more funds and government support for charter schools. The Dems are referring to her strategy as a ploy to funnel vital public resource funds to inconsequential endeavors. But that isn’t the case, the democrats are mostly being arm-twisted by their powerful donors and supporters to do all that is possible to detract progresses Mrs. Betsy and the Trump have lined up.


About Dick DeVos


Dick got born as Richard Marvin DeVos Jr. on October 21st, 1955. His father was a prominent American business person who built the Amway Corporation. In 2006, Dick lost the gubernatorial seat in Michigan to a Democrat. Dick married Betsy and together they went ahead to bear four kids. Today, Dick has six grandchildren. He’s previously been in charge of running successful companies like the NBA Franchise, Orlando Magic, Alticor or Amway and finally their energy solutions firm, Windquest Inc. He is one of the biggest donors to schools and other causes like medical research in the nation.


Brad Reifler Has An Eye For Great Investments

An aspect of the financial industry that is discussed in many different ways are the markets. Many people discuss the markets regularly. However, few people understand the markets in terms of how the markets perform and what the markets do daily. Almost everyday either online or in the news, people will see a reference to the markets. Many people refer to the markets as stock markets, which is a common way that the markets are referenced.

Markets contain stocks but markets also contain other investments such as bonds. There are a variety of investment types in the markets. People can invest in many different investments in many different ways. While some people often think of one market, there are numerous markets around the world. Each market has an important role in the entire market.

One of the things that people do not understand about markets is that the markets change in relation to events, issues, or news coming from anywhere around the world.

Some news, events, or issues will cause the markets to rise while others will cause the markets to fall. People who watch the markets or invest in the markets must be in tune to the changes that occur in the markets.

The changes in the markets affect investments tied to the markets. Sudden changes must be monitored so that decisions can be made related to the changes.

In some instances, the changes that markets go through are common occurrences that will not affect investments over an extended period. However, for people who invest based on short time periods, any changes can have a huge impact on profits and losses.

Brad Reifler is an investment expert who has a proven track record of managing investments. Brad Reifler has managed top performing investments on many occasions.

Crunchbase revealed that Brad Reifler has an eye for investments. He has considerable knowledge regarding investing that has given him the chance to select great investments. In addition, Brad Reifler knows how the markets work in the short and long term. He is able to gauge the markets to determine the best investments to make at any given time.

Learn more about Brad Reifler:

Arizona Investor, Jason Hope Describes Trends In Technology

Jason Hope contributes to as a writer in the opinion and analysis section. Mr. Hope closely follows technology trends and invests in new technology.

He is a business consultant and investor who works out of Scottsdale, Arizona. Below is a summary of a contributing article Jason Hope has written for

One of Jason Hope’s prediction for the internet of things is that it will experience more changes in its growth than in years past. Hope also predicts that most of these changes to the IoT will occur in the business sector and not the government or public sector. While the internet of things is still not a mainstream or household term, Jason Hope believes that 2016 could see it gaining increasing popularity and knowledge throughout the general population. Perhaps another term that will refer to the IoT will become a household name. Jason says that maybe words such as connectivity or connected technology could begin to surface as a new reference to the internet of things in the mainstream.

A trend that Jason Hope believes could take off in the future is something called printed electronics. No, these are not electronic devices that are printed on a special printer. Printed electronics refer to electronic sensors that are paper thin. They include things such as labels on beverage and food products.

Read more of Jason Hope’s article on Tech.Co here.

Mike Baur Providing Opportunities for the Digital Entrepreneurs

Launching a successful business in these challenging times can be a daunting task especially if it is a startup. To be able to break even, you need all the help you can get, and that is where Mike Baur comes in. He supports the startups and provides all the information that you need via his Swiss Start-Up Factory.


He has a team of professionals who will coach and mentor you on how to launch your startup successful. Different programs are offered by the Company to provide you with all the information that you need.


Mike Baur Career


Mike Baur has developed an outstanding financial experience in the banking industry. His career started back in 1991 when he joined the UBS Wealth Management. In 2000, Mike was in charge of the Wealth Management Department of UBS. Soon after, he became the KeyClient Group Manager of the Bank. After 17 years of service for UBS, he resigned to pursue other interests.


He joined the Clariden Leu as the business area Head of Private Banking. Two years later, Mike was in charge of the entire Private Banking section of the Bank. He served in this position for one year before leaving. Mike has also served as the Head of Private Banking for the Sallfort Private Banking.


Mike has founded various companies, and the first one was Baur IS. He operated as the Chief Executive Officer for three years. During the same period, he became the owner of the Think Reloaded AG.


His greatest achievement, however, is the Swiss Start-Up Factory that he co-founded in 2015. He has operated as the Executive Chairman since then. September of that year, he was appointed as the Vice President of the Innovation Lab Fribourg. ILF empowers students who are pursuing business in the business, engineering, and natural sciences.


The Swiss Startup Association launched in October 2015. Mike has been operating as the Director since then. The primary goal of the Association is to fight for better regulations for the startups. Mike is also the Deputy Managing Director of the Swiss Startup Invest, founded in January 2016.


Mike holds a Bachelor of Applied Science in Banking and Finance from the University of Applied Sciences Bern. He has earned his Master of Business Administration from the University of Rochester and also Executive Master of Business Administration from the University of Bern.


Sheryl Underwood Lost Weight with Full Body Cleanse

Dherbs Full Body Cleanse is one of the best products for losing weight. Sheryl Underwood lost a significant amount of weight when she tried this product. She heard about the product on a morning show and decided to try it. Just after the first week, she lost five pounds which were the perfect pace to lose weight. She was using’s Detox, and she was also working out and eating better. She was so amazed that she had lost that much with so less effort. The chapter of the Los Angeles honored her at Crown Hotel Plaza, Los Angeles. She was so excited on the occasion that she wanted to toast. The people didn’t know what the secret behind weight loss was. She mentioned the name of many people that were overweight before using the products of Now the situation has changed for them, and they are losing weight fast.



Another person that lost weight using products of is Johanna Earthly Ramos. She used the company’s twenty-day Full Body Cleanse which is also fully raw vegan program. Johanna tried it from 21 August to 09 September 2014. The focus of the product was to cleanse all the systems and organs of the body. The cleanse consists of seven different formulas; six of them are taken in the form of capsules while the last one is an activated charcoal which one mixes into a glass of water. The secret behind each formula is to clean different organs of the human body. The first formula is cleansing blood and lymphatic. The second formula is cleansing the cardiovascular system. The third formula is for the spleen, gallbladder, and liver. The fourth one is the respiratory system and lungs. The fifty formula is for cleansing adrenals, bladder, and kidneys. The sixth formula is digestive tract and colon. The seventh and the last formula is taken before sleeping, so it absorbs the wastes and harmful toxins.



A person must take these formulas for twenty days. Every day, he takes five capsule doses after every two to three hours. The user’s diet during this time is raw vegan because they are full of nutrients which are lost due to heating or cooking. Most of the raw food that the user must eat are alkaline which keeps the pH level of body balanced. Raw vegan diet includes raw vegetables or their juices, fruits or their juices, plant oils, raw herbs, seeds, nut butter, raw nuts, sea plants, and legume sprouts. A user is not supposed to eat animal products and processed products. It means he would not use chocolate, caffeinated tea, coffee, vinegar, liquor, beer, wine, dairy products, sugars, etc. The results for Johanna were amazing. She lost almost nine pounds of weight and about eleven inches from legs, hips, abs, waist, and arms.

Ricardo Tosto Is An Experienced Business Attorney

If you want to run a successful business and avoid problems, it is advisable to consult a knowledgeable lawyer. An experienced business lawyer can advise you and provide proper guidance as you start, or operate, your business.

Breach of Contract is a common matter that business organizations have to deal with. Business enterprise and organizations are able to get the essential protection in case a party does not abide by the conditions detailed in their contract.

Avoiding a contract dispute will not only save you money and time but it will save you the headache of having to go to court. For this reason, retaining the services of a lawyer to create a contract will simplify the process for both parties. A legal representative can create a basic outline that is worded correctly, easy to understand, and clearly clarifies contract details.

A lawyer or attorney that is experienced in contract litigation can help you take care of problems such as breach of contract, understanding and interpreting a contract, agreements that are non-compete or even help and support in enforcing contract terms.

Ricardo Tosto de Oliveira Carvalho practices in the area of business law and corporate law, and has great expertise in litigation. With his office based in Brazil, Mr Ricardo Tosto is well known for providing outstanding legal solutions to businesses as well as individual clients.

When it comes to his business and corporate litigation practice, he has vast experience representing companies and business professionals and navigating dispute cases, including breach of contract. No matter what the issues or circumstances may be, Ricardo Tosto remains client-focused and results-oriented.

Ricardo Tosto has authored numerous publications and presentations pertaining to business litigation. He also handles contract drafting and agreements, dispute resolution and other legal issues that affect businesses and organizations.